Isabella Secret Story of Tips to improve our digital marketing

Isabella Di Fabio Check how you are using social networks and do not be afraid to discard the one that is necessary. Perhaps you are investing too much effort in a platform that does not provide good results or that is no longer as relevant to your company.

We must analyze what social networks we are using, if they are important and what type of traffic and contacts each one generates. It may be beneficial to abandon certain platforms if they are resource intensive and return few results.

Isabella Di Fabio Secret Story of Digital Marketing - If after a long period in a social network we have not captured a good audience, it may be that there is simply no audience for your company on that platform.

The use of videos is gradually being imposed on social networks, either to monetize the content or to make themselves known.

Isabella Secret Story of Marketing in Social media - There are many ways to publish video content, YouTube is probably the most popular, but do not neglect Facebook and Instagram. The formats are also varied, such as Instagram stories that facilitate their reach to followers and also live videos, which capture a large audience.